Connect to your customers with the Power of EMOTIONAL Marketing

Reading Rich Dad’s CASHFLOW QUADRANT by Robert Kiyosaki. One thing that stood out to me was that most people buy emotionally instead of rationally. This is something every marketing professional will tell you. And being in sales the last 4 years I would say he is absolutely right. I want to show you how to […]

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Stop Stealing Dreams

STOP STEALING DREAMS is a book by Seth Godin. It’s the call for every student, teacher, and narrative art entrepreneur. It is a clear manifesto that explains why our schools of the industrial complex were founded, and why they no longer work. It describes the change that we must do to survive. It asks questions […]

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The Justice of a Narrative Art Marketer

What’s the first thing you think of when you think of Justice? Perhaps the Justice League? Perhaps Superman fighting for truth, justice, and the American way? Maybe the Justice Case Files? But what is justice? Is it fair? Is it still relevant today? We narrative art marketers can push justice on the pages of comics, […]

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How To Test Whether People Have Money or Not

I attended a church service over the Easter weekend. My aunt and uncle are missionaries to Kenya, Africa. He’s been doing this for years. Because a lot of people struggle in starting a movement that gains any traction whatsoever, I asked him the secret of how to get people who don’t believe in your cause […]

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The Value of the Narrative Art Marketing Systems

What systems do you operate on a daily basis. Have you ever thought about that? There are about a million systems in place in our everyday lives that we don’t even recognize. Look at our schedules, our education, our government, Wal-Mart, traffic lights. All systems set up for good … or evil… depending on your […]

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The Short Head of Narrative Art Comic Book Marketing

I’ve seen a couple of terms to narrative art comic book marketing that are useful as reference, that I had never heard before, so I wanted to explain them. These terms are the SHORT HEAD of narrative art comic book marketing and the LONG TAIL of narrative art comic book marketing. Today, I will focus […]

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The Power of the Pain of Marketing

I’m not a big sports fan, but this story captured my attention. A quick synopsis is that the University of Kentucky is supposed to have a pretty good record of hoops, but 30-1, in regular season  and 16-0 in their southeastern conference. You may be wondering why I’m talking about basketball because I don’t think […]

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How to Begin Your Comic Book Narrative Art Marketing Career

I’ve written about this before. I will probably continue to write about this until the day I die. Why? Everyday is a fresh start. Another friend of mine picked up a copy of Seth Godin’s THE DIP. It teaches you whether or not you should quit. It shows you the whens, the wheres, the whys, […]

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